Total 11 News Found
Introduction The offline advertising industry, however, is slowly but steadily catching up and getting on board with technological innovation, introducing technologies like geofencing and beacons to offer tracking and personalization that were deemed impossible in years past. Imagine a world where billboards dynamically display ads targeted to each individual as they're walking past them. Imagine...
Moving Walls has recently appointed Sujit Banerjee, Head of Demand (India) and Charanjeet Singh Arora as Director- Business Development (Indonesia). These appointments come as part of the acceleration of the company's overall growth strategy. Sujit is an advertising and media veteran with over 25 years in the industry. Banerjee has worked with prominent brands like Audi, Renault, Fiat, Jeep, Acer...
As a culmination to the #LeaveYourCarBehind campaign, Uber has partnered with Chakr and Delhi Street Art for graffiti and street art at Lodhi Colony in Delhi, using paint up-cycled using the very same pollutants engulfing our city. Chakr has a patented technology, 'Chakr Shield, which captures emissions at source and converts them into ink and paint which have been recognised as having ~0% toxici...
With the rambling up competition, the cab servicing companies aren't shying away in attracting commuters from other travelling platforms. Ranging from their brand campaign till their varied attractive offers' promotions, Uber has filled up the inside metro media to attract the metro travellers to try their services for the first time. Executed for a month, the campaign has been launched extensivel...
Travelling takes a tollon almost everyone living in urban cities and if it's the season of summer then it is all the more traumatic. People who commute daily do find alternatives to drive to work and places and this is where UBER has to with its aid. The cab company is offering lucrative offers and discount coupons on its rides this summer urging people to make the most of the offering. This has b...
Ajmera Group has recently launched its OOH campaign to promote its ‘uber’ luxurious township project with features like Wankhede-size stadium and bike dirt track in Mumbai. The project named iLand in Wadala is claiming to be Mumbai’s only 100 acre integrated township connected with mono rail and eastern highway. The 46 year old real estate company that titles to have a foothold in Mumbai, Pun...
The ‘Uber case’, which had grabbed headlines just a few weeks ago, may have slipped out of the front pages. However, it has left a lot of jittery commuters, especially women commuters, in its wake. Following intense media coverage and protests by social organisations for quick action, the Delhi Transport Department banned the services of quite a few cab aggregators, including Uber, TaxiForSure ...
Real estate developer Ariisto has taken the outdoor route to promote its latest project, Bellanza at Ariisto Heaven in Mumbai’s Mulund suburb. Global Advertisers has been engaged for the promotion of this uber luxurious real estate project. Spread across the city, the campaign was launched to coincide with real estate purchases that are a regular Diwali feature. However, the season came with...
The recently concluded 2013 PMAA Dragons of Asia saw two more awards for Vibgyor Brand Services - Silver for Maybelline SuperStay 14 Digital Reveal in the Best Social Media Campaign category and an Order of Merit for Maybelline Karvachauth campaign in the Best Small Budget campaign. Both campaigns were for L'...
GVK One Mall, the fashionable and most premium mall in Hyderabad located at the upper class Banjara Hills has been ingeniously and strategically used by Pranit Projects to announce the launch of Mayfair Villas, a gated high-end premium luxury villa project at Tellapur, Gachibowli. ...
