Total 29 News Found
Introduction The offline advertising industry, however, is slowly but steadily catching up and getting on board with technological innovation, introducing technologies like geofencing and beacons to offer tracking and personalization that were deemed impossible in years past. Imagine a world where billboards dynamically display ads targeted to each individual as they're walking past them. Imagine...
Introduction India's largest outdoor advertising agency has widened its kitty by acquiring media rights on Chennai's Central and Southern billboards. Located in the heart of the city at Chetpet and iconic spots at OMR, these mediums cover some of Chennai's prime and busiest areas from Chetpet bridge to Perungudi and Sholinganallur toll plazas. The diverse kitty comprises of massive unipoles, impa...
Yoga connects us, to our true self. Yoga, also connects the world to India. What started as a sacred mental, physical and spiritual practice nearly 5000 years ago as documented in our Rig Vedas, has now become a global revolution and a lifestyle. Not that the purpose of Yoga has blurred along its journey through the ages, rather it now and unites countless people on a single platform and si...
There's always more to nostalgia than just sepia photos, laughing children, picnics and bell bottom pants- there's "the Greenery back then.." now. Vaguely an elder in the family will recall how green those old streets were which now thrive with towering shopping malls, bars and cafés instead. Each year, one such day would bring concrete jungles together in an effort to bring those "greener ...
The movie that came last year and kept all the justice league fans on their toes came to your TV screens with a lot of hullabaloo. Home to the biggest Hollywood blockbusters, HBO India hosted the Indian television premiere of Batman v Superman: Dawn of Justice. The superhero movie is the first live-action film bringing Batman and Superman together and against each other. The movie will supposedly...
A study by the transport department suggests that the city needs at least 1,400 new bus shelters and the highest demand for this facility lies in Outer Delhi areas. The designs of the shelters to be built under PPP model are now being prepared by the Public Works Department (PWD). While shelters along the city's primary routes are still in usable condition, those in North and West Delhi or on sma...
There is a misconception amongst many consumers that any food product which comes in a packaged form is not natural and has a lot of additives and chemicals. iD is a fresh food company which takes claims its products 100% Natural, Free of preservatives, Chemicals or any added flavors. And to become the part of the health conscious masses' healthy food list, the brand has been exploiting the OOH m...
Dentsu Impact has won the creative duties for all brands from HT Media - including Hindustan Times, Hindustan (Hindi), Mint, Shine.com, HT Campus, Career Plus, Study Mate, English Mate and Bridge School of Management. With this move, Dentsu Impact becomes the prime strategic and communication partner for HT Media handling communication for all brands from the group, barring its radio brands Fever ...
The Hindustan Times Leadership Summit is a platform for the men and women who shape our tomorrow to converge under one roof. A place where visionaries lay out their blueprint for the future of the nation. It is where the pioneers from different walks of life share a common stage and debate the way forward for our society as a whole. Heads of state, business tycoons, Nobel laureates and your favour...
Magicbricks.com - India’s leading real estate portal acquires the station branding rights of Western Express Highway Metro Station in Mumbai. The station will now be called as ‘Magicbricks Western Express Highway (WEH)’. The exclusive advertising rights of Mumbai metro are with Times OOH. The station branding will be publicized inside the Metro, Metro route maps as well the stati...
