Total 178 News Found
Introduction Bharat Media group (BMeG), a 360-degree integrated marketing and communication agency wins another AOR mandate for Skyfoam. Skyfoam is a one stop destination for a wide variety of budget as well as premium mattresses. A total focus on customer service, competitive pricing and quality products have put the Skyfoam at the forefront of bedding industry. The sleep preference varies from ...
Introduction Gone are the days when we just saw an image on the web or app and bought our food and groceries. With PescaLive, it doesn't get fresher. Every morning, Pescafresh brings to its customers, the freshest catches from the coasts locally and globally and home-deliver the same as they buy it off the online sale. From red snappers to ghol fish, pomfret to surmai, live mud crabs, lobsters, s...
Introduction Airports are breathing new life into one of the oldest traditional media in marketing, OOH or out-of-home advertising. All over the world, advertisers are experimenting with technologies to have more meaningful exchanges with a mobile and connected population, constantly on the go. The airport is one of the most premium outdoor locations, the gateway to nations and cultures. As Kera...
Introduction Bharat Media Group (BMeG), a 360-degree integrated marketing and communication agency wins AOR mandate of Super4, a first-of-its-kind Indian fantasy sports platform. Super4, 'India ka apna gaming app' is an emerging player in the fantasy gaming sector. Witnessing the growth of fantasy gaming in India and the growth of customer interest in the sector, Super4 comes with a fresh approac...
Introduction If you thought fusion food was not for you, you have probably not tried Inchi. Inchi brings to you "Indianised Chinese cuisine" through a wide variety of products like hakka noodles, Chinese chutney and sauces, instant cup-soups, cook soups and cooking masalas. To create awareness for the brand and boost sales Melting Pot Food Products came out with an OOH campaign. Campaign Details...
Introduction Beating the competition not only requires hard work but also being innovative in marketing. The latest outdoor campaign by Dunzo is certainly an example of that. Dunzo's taken up prominent spots in Pune and is peppering the public with zany puns. The puns seem to borrow heavily from 90s Bollywood - so this hoarding says "Koi Milk Gaya", while another goes "Dilwale Dhaniya le aayenge....
Introduction Prabhu Chawla has recently returned to India Today Group as Editorial Consultant TVTN. Prabhu was the original host of the iconic award-winning TV Show Seedhi Baat. He Will, once again be Seen on Aaj Tak from January 16, interviewing the most prominent personalities of the nation. With Chawla back as the host, his fans will get a chance to watch him in his quintessential style once a...
Introduction Tanishq India's most trusted and loved jewellery brand has recently unveiled an exotic contemporary line embracing Mother Nature called, Moods of the Earth. The collection is inspired by four poetic moods the planet exhibits- The Earthy Browns, Lush Greens, Blushing Pinks, and Serene Whites. The Moods of Earth collection beautifully weaves the story of nature's mesmerising hues that ...
Introduction With squeezing household incomes for most of the middle-class families due to loss of jobs, pay cuts and undefined source of income with the closing of businesses, more and more people are opting for gold loans. During this uncertain times, Kerala based NBFC, Muthoot finance launched a new initiative to provide COVID-19 insurance to its gold loan customers. Kotak Mahindra's general i...
Introduction As a testament to its brand building, communications and community outreach initiatives, Streettalk took home 29 awards which included Gold Award for 'Successful Use of Technology' for both Nippon (Category: OOH Media) and Uttrakhand Tourism (Category: Artificial Intelligence) campaignin a virtual event held on June 25. The agency also won gold in Creativity (Category: BTL Activities...