Total 177 News Found
Nabendu Bhattacharyya, the founder of Milestone Brandcom, announced the launch of his new company, ideacafe.agency. The company aims to revolutionise the future of brand communication with its idea-centric approach. The newly launched agency will offer a range of services, including creative, data and technology led media solutions, covering digital media, out-of-home, activation, rural, and a wh...
Introduction Ever since the country traversed the path of independence and grappled with unforeseen realities, it has moved persistently on the course of progress and development. The country has broken barriers and has achieved numerous feats, from becoming the third-largest start-up ecosystem in the world to scripting history at the Paralympic Games in Tokyo with the highest medal tally ever. E...
Introduction To create a certain level of excitement through outdoors before the release of Yuvarathnaa, Khushi Advertising along with Hombale Films, collectively brainstormed and evaluated various innovative options for outdoor. The objective was to create buzz around the release of Yuvarathnaa and ensure maximum viewership for the same. Campaign Details An innovative bus shelter has been clev...
Introduction Buying our own home is a dream of every salaried class person in India. However, the lack of adequate income can sometimes be a problem for many of us. For all such people, Kotak Mahindra Bank has slashed interest rates on home loans in a bid to attract customers amid the ongoing coronavirus pandemic. The bank recently announced a 0.10 percentage point cut in its home loan rates for ...
Introduction There was a time when owning an SUV was a luxury. But with the advancing technology and growing demand, these large utility vehicles have overtaken the automotive market. Not just in India, but the market overseas, SUVs; huge, compact and subcompact are selling like crazy. Amidst this, here in India Hyundai is in the top league in delivering big vehicles to its customers. That said, ...
Introduction With the price of gold shooting through the roof, I am sure many a family will be in a dilemma over buying jewellery for this festive and wedding season! India's trusted jewellery brand Tanishq, from the House of Tatas, claims to have an answer. Its annual festive jewellery collection for this year Ekatvam has cut down on the weight of 160-odd products in the range by 20-30% while ma...
Introduction AdOnMo, a leading contextually targeted outdoor media company announces their exclusive partnership with AdWays which boasts two of India's largest outdoor digital screenshots and 7 other billboards at prime locations on foot over bridges, which are constructed and maintained under PPP model in Hyderabad. The digital screens are located at high traffic zones in the most sought-after...
Laqshya Media Group brings onboard Vikram Hemdev as COO - Laqshya Hyderabad Airport Media Pvt Ltd (LHAMPL), the joint venture between Laqshya Media Limited and GMR group. He joins Laqshya Media Group from Times OOH where he was the Business Head - Traditional Out of Home & Trading. He also successfully handled the Delhi Airport & Mumbai Airport advertising business during critical juncture...
Introduction W ho advises you to break up on Valentine's Day? People for the Ethical Treatment of Animals (PeTA) India definitely does, and it's all for a good cause. For they are not advising you to break up with the love of your life, but with "chicks" so that you give them a new lease of life. Campaign Details To stop cruelty against animals and encourage people to switch to veganism, the an...
Introduction The feeling of thrill and satisfaction you experience when your Amazon delivery appears on the doorstep is one side of the coin. The other side is the happiness experienced by the Amazon Seller on seeing their hard-work reach every nook and corner of the country. Communicating unique stories of over 5 lakh Amazon sellers, the e-commerce brand launched Amazon StoryBoxes, a packaging i...
