Total 2505 News Found
Introduction Diwali is just around the corner and it's time to bring in the luminosity and extravagance of celebrations through gorgeous new clothes, scrumptious sweets and shimmering adornments. We'll all be busy sprucing up our homes with rangolis, lanterns, candles, and much more. So, what better time to add a touch of luxe and style to your home? Combine your love for luxurious things and joy...
Introduction With the price of gold shooting through the roof, I am sure many a family will be in a dilemma over buying jewellery for this festive and wedding season! India's trusted jewellery brand Tanishq, from the House of Tatas, claims to have an answer. Its annual festive jewellery collection for this year Ekatvam has cut down on the weight of 160-odd products in the range by 20-30% while ma...
Introduction Eve teasing is something that women live with day in and day out. It’s now time to take action and put a stop to these inhuman acts. During festive times, people try to take advantage of the crowd and misbehave. This year, Nihar Naturals in association with MOMS took every step to ensure safe Durga Pujo in Kolkata by installing LED screens along with cameras at three pandals. T...
Naresh Bhandari has put in his papers as COO, OMI, division of India's leading OOH advertising company - the Laqshya Media Group, planned and decided to go on a sabbatical. However, his plans are unknown as of now. Naresh joined the company as a Vice President in 2013 and was promoted to Senior Vice President in 2016. In 2017, he was promoted to the post of COO operating from Bengaluru branch. Sh...
The lockdown impacted most industries across the globe. However, one industry that had to bear the maximum burnt in the advertising world was the out of home segment. Considering people were stuck at their homes, OOH advertising had come to a complete standstill. The people who ventured out were greeted with empty hoardings, or hoardings that spoke about coronavirus and its precautions one can tak...
Introduction Amalgamated Plantations Private Limited (APPL) recently launched 'Majuli Mist, First Flush, Roasted Tea', a premium offering under its mystical Majuli Mist brand. Crafted by master blenders to delight consumers, especially those with a 'Calcutta Connect', its lingering aroma and rich mouthfeel attempts to capture the many moods of Kolkata, its locked timelessness or unbound vibrancy,...
Introduction Following a competitive multi-agency pitch, Madison Media has been awarded the media mandate for RSH Global Pvt Ltd. The agency will handle the entire media mandate including Print, Television, Digital, and Outdoor. The account will be handled by Platinum Media, a unit of Madison World, based out of Kolkata. Joy Personal Care is the flagship brand of RSH Global & one of the majo...
Introduction There is still some residual fear and doubt in the minds of a few people regarding the Covid-19 situation in India. Brands are wondering when to start spending their marketing budget as unfounded perceptions continue that their audience are still stuck at home and unwilling to spend. But the fact is that people are adapting well to the 'New Normal'. Laqshya Media Insights Group prese...
Charanjeet Arora has put in his papers as Co-CEO, Kinetic India. Charanjeet had joined Kinetic in November 2017 as Senior VP and was promoted as Co-CEO in 2018 along with Rachana Lokhande where he was also responsible for driving team transformations spanning media, office automation, and logistics. Charanjeet Singh Arora, said, "I am going on a sabbatical and plan to join back the industry in H1...
Introduction With squeezing household incomes for most of the middle-class families due to loss of jobs, pay cuts and undefined source of income with the closing of businesses, more and more people are opting for gold loans. During this uncertain times, Kerala based NBFC, Muthoot finance launched a new initiative to provide COVID-19 insurance to its gold loan customers. Kotak Mahindra's general i...
