National News

Anirban Ghosh joins Platinum Outdoor as General Manager

February, 2013

Aarti Chhabra, New Delhi

Anirban Ghosh, AVP, Adzedge has joined Platinum Communications as General Manager. He will be based in Mumbai and will be responsible for all the business verticals such as outdoor, activation and retail.

Ghosh is a seasoned professional and has an experience of 17 years in client servicing and business development, outdoor advertising
and integrated media solutions and media sales. Prior to joining OAP, Ghosh was a Business Director at Madison Outdoor Media Solutions (MOMS) for two years. He commenced his career in print media way back in 1992 with ABP Group and then with publications like India Today, The Statesman and Nav Bharat. He later got into ORG-MARG and handled media research (IRS & DMS) and then moved into outdoor industry with Laqshya Digital Media, Big Street, Percept Outdoor and Madison Outdoor Media Solutions.

He was mainly responsible to give valuable inputs for out-of-home insights and strategic solutions for successful advertising campaigns. Mr Ghosh primarily focused to acquire, maintain and grow business so as to achieve the organizational objectives and also to expand the client base while improving the profitability at pan India level in every business plan.

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