Now
advertisers can use front and external
façades of big buildings like shopping
malls and cineplexes to advertise their
products. They are a memorable and impactful
way of reaching your audience when they're
out of their homes and seem most inaccessible.
These facades have the power to inform,
entertain and persuade due to their large
size and strategic positioning.
External facades are situated on main
roads and hangouts by virtue of them being
positioned on mall, cinema faces. They
reach mass audiences as they are visible
not only to people visiting these hang-outs
but also pedestrians and vehicles passing
by.
The popular hangouts are frequented by
the desirable demographic
target audience
regularly leading to repeated exposure
of your ad on the façade. This
generates better brand registration and
recall.
These façades offer huge advertising
space which gives the advertiser
the freedom
to expand his creativity. From cut outs
to digitalization, your imagination is
the limit for designing a façade
ad. Highly noticeable, External Façade
displays enjoy high registration and awareness
as compared to the other
mediums
. Their
large format display leaves an everlasting
impression on the audience.