Golf club - A place where you'll find
more power players gathered on a weekend
than what you'd find at a top-flight business
summit!
Golf since the very beginning, has been
associated with the business executives
and the elite group. It is a game that
attracts the top honchos of the corporate
world. It is not simply a social affair
for them but a thrill of strolling along
on rolling greens that are extremely pleasing
to the eye.
An extension of the boardroom, it has
the ability to attract a high level of
audience and acquire their mind share
in a non-threatening, productive environment.
The target audience of golf advertising
is the representative group of elite,
sophisticated, classy business executives
of the corporate world with large disposable
incomes
, for whom golf is more than a
game. With golf advertising, your message
is displayed in a relaxed and uncluttered
environment to a captive audience. The
medium is both environmentally and aesthetically
pleasing. The premium brands have an excellent
opportunity to connect with the elite
group on the golf course, that too with
long
exposure
periods to start an association
with the brand.
Opportunities in a Golf Club: