The projection of large-scale images, graphics, photographs or logos onto buildings or other structures, for use in advertising campaigns, promotional advertising and outdoor advertising is called
projection media .

Projection Media is an ideal promotional tool for advertising campaigns, trade shows, special events and much more! The larger than life images are projected through powerful projection lights on the huge projection surfaces to give instant exposure to your advertising campaign.

Though outdoor projection is effective only from dusk to dawn, the most suitable surfaces for light projection are plain and light in color. Textured surfaces and buildings with windows and ornaments can also be effective. Glass and mirrors however cannot be used for it. A gobo can be included in the projection media to give more definition to the image. A Gobo is a plate or slide, usually made of brass or stainless steel, into which an image is cut. Chrome-plated glass gobos are used into which images are etched, using a photo-laser process. This ensures that the projected image is true to its original design
Projection Media allows you to project graphics, logos and messages onto many surfaces. The images can be as large as 100' in size, in black and white or color, static or in motion. It gives you the flexibility of video, animation or static images. Everything is up to the advertiser. Projection media provides an opportunity to promote your company in a unique and refreshing way giving maximum exposure to products and services. Powerful light projection systems put the images onto the large projection surfaces taking your campaign to a truly monumental scale and creating massive impact and excitement. Due to its massive size, lights and effects, it attracts the attention of a large number of people whether walking on streets or passing by in their vehicles.

Touch points: