OLED Advertising (Organic Light Emitting DIOED)
OLED display is a technology that offers the visual clarity and networking capabilities to enable advertisers to continuously update product information. Visually attractive, OLED displays provide for an excellent opportunity to advertisers to spread their message. They have taken outdoor advertising to a new level, from static displays to dynamic digital imaging.
An organic light-emitting diode (OLED) is a special type of light-emitting diode (LED) in which the emissive layer comprises a thin-film of certain organic compounds. The emissive electroluminescent layer can include a polymeric substance that allows the deposition of very suitable organic compounds, for example, in rows and columns on a flat carrier by using a simple "printing" method to create a matrix of pixels which can emit different colour light. OLEDs lend themselves for the implementation of large areal light-emitting visuals.
OLED have the ability to display all colours as it uses a spectrum of colors. This also results in high resolution of images & better image quality making the visuals and messages clear to the target audience .
They emit light when an applied voltage excites the organic material. This typically can make them brighter with wider viewing angles because light is emitted rather than transmitted.
Bright colorful images are able to draw audience from close and far off distances. These visuals help in better brand recall .

Large OLED display technology has future outdoor commercial applications, including:
Movie Theaters:
 
Movie theaters can run videos of the products at the ticket counter or outside the hall using OLED panels. Vibrant colors are bound to catch the eye of passer by’s and the people waiting to collect tickets.
Malls And Shopping Centers:
 
Malls and shopping centers can have OLEDs in form of video walls displaying ads of innumerous products and services. The screen can be strategically placed on the external façade or even inside the mall corridor ensuring high visibility. Ads by shop owners in the mall will help generate brand recall and induce shoppers to make purchases.
 
High Traffic Areas:
 
During festive season, many advertisers put their ads in high traffic areas to catch vehicular and pedestrian traffic. The screen acts as a point of sale display and influences the purchase decisions of consumers near the point of sale location.
Airports:
 
OLED display panels are present at the entrance, waiting lounge and anywhere where the customer can be caught. Bright visuals are sure to catch the passenger whether waiting, sitting or walking.
Stadiums:
 
Large stadiums always have such display panels to suffice visual clarity for people seated at a distance from the ground. These screens are apt to run commercials during breaks. Where else can u tap a larger audience?