Street Team Advertising

Don’t wait for your audience to reach your message, make your message reach them!

Street team marketing first came about as a way for fans to promote their favorite bands and artists, especially ones who didn't have big labels behind them. Now, the same concept is being utilized by big brands to generate awareness about their respective products and/or services.
Street teams add that personal touch to your campaign and leave a larger than life impact on your audience.

Street team advertising is completely mobile and lets you move your message any where in the town. By following a route specific to your objectives, street teams help reach the desired target audience .
Street team models possess the expertise to interact with the audience. The message is not only displayed but also be demonstrated & communicated to the audience through distribution of promotional samples, coupons and brochures at no additional cost. They serve as an alternative to an audio visual
commercial of your brand. The especially trained teams can not only distribute promotional samples and make sure the message is delivered.

A free sample offered by the street teams never goes without being tried once. Hence, increasing the possibility of a future purchase which may not have happened otherwise as people are hesitant in spending money on new brands of products.
Street team advertising compliments other media and also interacts with the viewers by way of distribution of promotional material.


Touch points:

Street teams aim to generate brand awareness in places that are usually occupied with countless number of people. Knowledge about products can be imparted in groups by way of free samples, brochures, demonstrations etc. The target audience can be identified depending on the place of contact. For instance, a new brand of noodles can be promoted at amusement parks where you are most likely to find kids. They work well at market places, crowded areas etc and can also go where ever you want them to go!